Stella McCartney on Building a More Sustainable Fashion Industry in 2023
Author: Emily Chan
Stella McCartney has long been at the forefront of fashion’s sustainability movement. But despite a flurry of climate commitments from brands in recent years, change has remained slow across the industry at large. In fact, figures provided by the United Nations Fashion Char suggest just 15 percent of its signatories - those most committed to environmental action - are on track to achieve the 1.5 degrees celsius pathway set out by the Paris Agreement. That’s just one of the reasons that McCartney has continued to team up with innovators that are developing more sustainable materials such as Econyl, a regenerated nylon created from discarded fishing nets and other plastic waste. This month, the brand is launching its first commercially available, fully circular garment: a parka made from Econyl that is 100 percent recycled and recyclable. “The parka fully closes the loop—it’s taking 100 percent waste and then [when you’re finished with it] you can either bring it back to a Stella McCartney store or you can use the QR code on there and post it, and we can then recycle it back into fiber and make it into another garment,” McCartney explains.